A fair trade ( trade show , trade show , or expo ) is an exhibition held so that companies in a particular industry can showcase and showcase their latest products and services, meet industry partners and customers, learn about rival activities, and examine recent market trends and opportunities. In contrast to consumer exhibitions, only a few trade shows are open to the public, while others can only be attended by company representatives (trade members, eg professionals) and members of the press, therefore trade shows are classified as "public" or "trade only". Some exhibits are hybrids of both; one such example is the Frankfurt Book Fair, which only trades for the first three days and is open to the public in the last two days. They are held sustainably in almost all markets and usually attract companies from around the world. For example, in the US, there are currently over 10,000 trade shows held each year, and several online directories have been created to help organizers, participants, and marketers identify the appropriate events.
Video Trade fair
Histori
The modern trade fair follows the tradition of trade fairs established in late medieval Europe, in the era of merchant capitalism. In this era, producers of production and crafts visit cities for trade shows, to sell and showcase products. From the late 18th century, industrial exhibitions in Europe and North America became more common reflecting the technological dynamism of the Industrial Revolution.
At the end of the 19th century, the concept of annual industrial trade showed attraction, spreading from the European manufacturing center to North America. In the 20th century, specialized firms appeared only to manage the trade show industry, and where permanent trade fairs or convention centers were established as venues featuring a revolving trading calendar.
In the 21st century, with the rapid industrialization of Asia, trade shows and exhibitions are now becoming common across the Asian continent, with China dominating the exhibition industry in Asia, accounting for more than 55 percent of all space sold in the region in 2011.
Maps Trade fair
Use
Trade exhibitions play an important role in marketing as well as business networks in the market sector that use them. People will be looking to meet people and companies at their own level in the supply chain, as well as potential suppliers and potential buyers.
Generally there will be a trade fair center with outlets where people show their goods or services, and throughout the day there will be seminars to continue education on matters relevant to the industry, such as best practices, trends, and regulations. There will also be some food along with main speakers, and social events in the evenings. Booths range from simple tables to complex construction.
Trade shows often involve large investments in time and money by participating companies. Planning includes arranging meetings with other previous participants and resources to follow up on the opportunities made at the exhibition. Charges include space rental, booth design and construction of trade shows, telecommunications, travel, accommodation, and promotional literature and items to be provided to participants.
In addition, the costs incurred in events for services such as electricity, booth cleaning, internet service, and drayage (also known as material handling). Local shopping for these logistics encourages cities to promote trade shows as a means of local economic development, and provides opportunities for local businesses to grow, and attract new businesses to come.
Venues
List of major trade shows
See also
- Agricultural performances
- American Craft Buyer Market
- County fair
- Retrieval leads
- List of world exhibits
- Rodeo
- A fair country
- A fair world
References
External links
- Media related to the Trade fair on Wikimedia Commons
Source of the article : Wikipedia
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