Music video

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Music videos are short films that integrate songs with imagery, and are produced for promotional or artistic purposes. Modern music videos are mainly created and used as a marketing tool intended to promote the sale of music recordings. There are also cases where songs are used in tie-in marketing campaigns that allow them to be more than just a song. Tie-in and merchandising can be used for toys or for food or other products. Although the origins of the music videos date back to the first short music films that appeared in 1920, they again became famous in 1980 when MTV channels (originally "Music Television") were based on their format around the medium. Prior to the 1980s, these types of videos were portrayed in various terms including "picture tracks", "insert films", "promotional films", "promotional clips", "promotional videos," "song videos," " "song clip" or "movie clip".

Music videos use a variety of contemporary video creation styles and techniques, including animations, live action, documentaries, and non-narrative approaches such as abstract movies. Some music videos combine different styles with music, such as animation and live action. Combining these styles and techniques has become more popular because of the variety for the audience. Many music videos interpret images and scenes from song lyrics, while others take a more thematic approach. Other music videos may not have any concept, which is only a movie version of the live performance of the song.

Video Music video

History and development

In 1894, publishers of music sheet Edward B. Marks and Joe Stern hired electrician George Thomas and various players to promote their song sales "The Little Lost Child". Using a magic lantern, Thomas projects a series of still images on the screen simultaneously for live performances. This will be a popular form of entertainment known as a picture track, the first step towards a music video.

1926-1959: Talkies, soundies, and shorts

In 1926, with the advent of "talkies" many short films of music were produced. The Vitaphone shorts (produced by Warner Bros.) feature many bands, vocalists and dancers. Max Fleischer's animated artist introduced a series of short cartoons sung with Screen Songs, which invited the audience to sing alongside popular songs by "following a bouncing ball", similar to a modern karaoke machine. Early 1930s cartoons featured popular musicians performing their hit songs on camera in a direct action segment during the cartoon. Early animated films by Walt Disney, such as Silly Symphonies shorts and especially Fantasia, featuring some classic piece interpretations, are built around music. Warner Brothers cartoons, even today billed as Looney Tunes and Merrie Melodies, were originally formed around certain songs from the upcoming Warner Brothers music film. Live action music broadcasts, featuring popular players like Cab Calloway, were also shared to theaters.

Blues singer Bessie Smith appeared in a two-reel short film entitled St. Louis Blues (1929) features dramatized performances of hit songs. Many other musicians appear in short music subjects during this period.

Soundies, produced and released from 1940 to 1947, are musical films that often include short dance sequences, similar to later music videos.

In the mid-1940s, Louis Jordan musicians made short films for his songs, some of which were put together into a movie, Lookout Sister . These films, according to music historian Donald Clarke, "the ancestors" of the music video.

Musical films are another important precursor to music videos, and some famous music videos have been mimicking Hollywood classical musicals from the 1930s through the 1950s. One of the most famous examples is Madonna's 1985 video for "Material Girl" (directed by Mary Lambert) which is closely modeled on Jack Cole's play of "Diamonds Are A Girl's Best Friend" from the movie Gentlemen Prefer Blondes . According to the Internet Accuracy Project, disc jockey-singer J. P. "The Big Bopper" Richardson was the first person to copy the phrase "music video", in 1959.

1950s: Early music clips

In his autobiography, Tony Bennett claimed to have created "... the first music video" when he was filmed walking along the Serpentine at Hyde Park, London in 1956, with the resulting clip set for recording the song "Strangers in Paradise". The clip was sent to British and US television stations and aired on shows including Dick Clark's American Bandstand.

The oldest example of a promotional music video with a likeness to the more abstract, modern video seems to be "DÃƒÆ'Ã‚Â¡me si do bytu" ("Let's go to the apartment") created in 1958 and directed by Ladislav Rychman.

1960-1973: Promotional clips and more

In the late 1950s, Scopitone, a visual jukebox, was found in France and short films were produced by many French artists, such as Serge Gainsbourg, FranÃƒÆ'Ã‚Â§oise Hardy, Jacques Dutronc, and Jacques Brel Belgium to accompany their songs. Its use spreads to other countries, and similar machines like Cinebox in Italy and Color-Sonic in the United States are patented. In 1961, for the Canadian Singalong Jubilee show, Manny Pittson started pre-recorded audio music, went to the scene and recorded various visuals with syn-synching musicians, then edited audio and video together. Most of the music numbers are recorded in the studio on stage, and the location of the "video" taking is to add variations. In 1964, Kenneth Anger's experimental short film, Scorpio Rising used popular songs rather than dialogue.

In 1964, The Moody Blues producer, Alex Murray, wanted to promote his version of "Go Now". The short film clip he produced and the director to promote the single has a striking visual style that precedes the Queen's "Bohemian Rhapsody" for a whole decade. It also precedes what the Beatles did with promotional films from their singles "Rain" and "Paperback Writer", both released in 1966.

That same year, The Beatles starred in their first feature film, A Hard Day's Night , directed by Richard Lester. Shot black and white and presented as an artificial documentary, it was interspersed with a sequence of comedy and dialogue with musical tones. The sequence of music comes with a basic template in which countless subsequent music videos are modeled. It was a direct model for the successful US TV series The Monkees (1966-1968), which also consisted of a movie segment created to accompany the various Monkeys songs. The second feature of The Beatles, Help! (1965), is a far more extravagant affair, filmed in color in London and at an international location. The sequence of title tracks, filmed in black and white, is arguably one of the main archetypes of modern-style performance-style music, using rhythmic crossword, in contrast to long and close-up shots, and unusual camera shots and angles, such as shots 50 seconds into the song, where George Harrison's left hand and neck of his guitar look in sharp focus in the foreground while John Lennon's totally unfocused figure comes into the background.

In 1965, The Beatles began to make promotional clips (later known as "movie inserts") for distribution and broadcasting in other countries - notably the United States - so they could promote their recording releases without having to make a live performance. Their first collection of promo films taken in late 1965 (including their current single, "Day Tripper"/"We Can Work It Out"), was a fairly straightforward performance piece in the studio (albeit sometimes in a ridiculous set) and is meant to blend in quite smoothly with television shows such as Top of the Pops and Hullabaloo . By the time the Beatles stopped doing tours in late 1966, their promotional films, like their recordings, became very sophisticated. In May 1966 they filmed two sets of color promotional clips for their current single "Rain"/"Paperback Writer" which were all directed by Michael Lindsay-Hogg, who later directed the Rolling Stones Rock and Roll Circus and the last movie The Beatles, Let It Be . The color promotional clips for "Strawberry Fields Forever" and "Penny Lane", made in early 1967 and directed by Peter Goldman, took the promotional movie format to a whole new level. They use techniques borrowed from underground and avant garde movies, including inverted and slow motion, dramatic lighting, unusual camera angles and color screenings added to post-production. At the end of 1967, the group released their third film, an hour, a project made for Magical Mystery Tour; was written and directed by the group and was first broadcast on the BBC on Boxing Day 1967. Though less accepted at the time because it lacked a narrative structure, it showed the group to be an adventurous musical filmmaker in their own right.

Concert films are being released in the mid-1960s, at least as early as 1964, with T.A.M.I. Shows.

The 1965 monochrome clip for Bob Dylan's "Subterranean Homesick Blues" filmed by D. A. Pennebaker is featured in Pennebaker's Dylan documentary Dont Look Back . Avoiding any attempt to simulate a performance or present a narrative, the clip shows Dylan standing in the back alley of the city, quietly dragging a series of large gesture cards (with key words from the song lyrics). Many "movie inserts" are produced by British artists so they can be played on TV when the bands are not available to be shown live. Pink Floyd is a pioneer in producing promotional films for their songs including "San Francisco: Film", directed by Anthony Stern, "Scarecrow", "Arnold Layne" and "Interstellar Overdrive", the latter directed by Peter Whitehead, who also made several pioneering clips for The Rolling Stones between 1966 and 1968. In England, The Kinks made one of the first "plot" promotional clips for a song. For their single "Dead End Street" (1966) a miniature comic film was made. The BBC reportedly refused to broadcast the clip because it was considered in "bad taste". The Who appeared in several promotional clips in this period, starting with a 1965 clip for "I Can not Explain". Their plot clip for "Happy Jack" (1966) shows the band acting like a thieving gang. The promo movie for "Call Me Lightning" (1968) tells the story of how drummer Keith Moon joined the group: Three other band members were drinking tea inside what looked like hangars abandoned when a sudden "bloody box" arrived, fast, lapse of time, Moon that other members then try to get in slapstick chase sequence to wind down. In 1966, Nancy Sinatra filmed a clip for her song "This Shoe Made for Walkin '". Roy Orbison appeared in a promotional clip, like his 1968 hit, "Walk On."

The Rolling Stones appeared in many promotional clips for their songs in the 1960s. In 1966, Peter Whitehead directed two promo clips for their single "Have You Seen Your Mother, Baby, Standing In The Shadow?" In 1967, Whitehead directed a promo clip plot color clip for the single Stones "We Love You", which first aired in August 1967. The clip featured accelerated footage of group recordings in the studio, coupled with a mock trial that was clearly offensive to the prosecution Mick Jagger and Keith Richards' drugs took place at that time. Jagger's girlfriend, Marianne Faithfull, appears in the experimental scene and presents a "judge" (Richards) with what may be a famous fur carpet that has become particularly prominent in a press report about the drug at Richards's home in early 1967. It was revoked, a seemingly naked Jagger with a chain around his ankle. The clip ends with a Stones scene in an intercut studio with a recording that has previously been used in a "concert version" promo clip for "Have You Seen Your Mother, Baby". The group also filmed a color promo clip for the song "2000 Light Years From Home" (from their album Demon Royal Request ) directed by Michael Lindsay-Hogg. In 1968, Michael Lindsay-Hogg directed three clips for their single "Jumpin 'Jack Flash"/"Son Of The Moon" - a color clip for "Son Of The Moon" and two different clips for "Jumpin' Jack Flash". In 1968, they collaborated with Jean-Luc Godard in the film Sympathy for the Devil, which incorporated Godard's politics with a record of the evolutionary documentary during the recording sessions.

During late 1972-73 David Bowie appeared in a series of promotional films directed by pop photographer Mick Rock, who worked extensively with Bowie in this period. Rock directs and edits four clips to promote four consecutive David Bowie singles - "John, I'm Only Dancing" (May 1972), "The Jean Genie" (November 1972), the release of "Space" in December 1972 Oddity "and the 1973 release of the single" Life on Mars? "(lifted from previous album Bowie Hunky Dory ) The clip for" John, I'm Only Dancing "was made on a budget of only US $ 200 and was filmed in the evening rehearsal for the Bowie Rainbow Theater concert on August 19th 1972. This shows Bowie and the band miming to the recording of intercut with the recordings of Bowie dancers The Astronettes dancing on the stage and behind the backlight screen, the clip was rejected by the BBC, who reportedly found homosexual nuance from an unwelcome movie, hence Top of the Pops replaced it with bikers and dancer footage.The clip "Jean Genie", produced only for US $ 350, was taken in one day and edited in less than two days.is between the recording of Bowie and the band at a concert with a contrasting recording of the group at the photography studio, dressed in a black stage outfit and standing on a white background.This also includes recordings of locations with Bowie and Cyrinda Foxe (MainMan employees and friends David and Angie Bowie ) was shot in San Francisco outside the famous Mars Hotel, with Fox posing provocatively on the street while Bowie sat on the wall, smoking.

Country music also raised the trend of promotional movie clips to publish songs. Sam Lovullo, the producer of the Hee Haw television series, said the show presents "what is actually the first music video," while JMI Records made the same claim to Don Williams's 1973 song "Shelter of Your Eyes." Historian Country music, Bob Millard wrote that JMI has pioneered the concept of country music video by "producing 3-minute movies" to accompany the Williams song. Lovullo says his video is conceptualized by asking the performing staff to go to nearby countryside and animal and farmer films, before editing the recording to fit the storyline of a particular song. "The video material is a very workable production item for the show," he wrote. "It provides a picture story for the song, but some of our guests feel the video took the attention of their live performances, which they hope will promote the record sales.If they have a hit song, they do not want to play it under the gameplay comic." Mixed reaction the concept finally spelled the concept of "video" on Hee Haw . Country music promotional films, however, continue to be produced. 1973-1980: _Beginnings_of_music_television "> 1974-1980: Beginning of music television

The Australian TV shows Countdown and Sounds both were aired in 1974, significant in the development and popularization of what would later become the music video genre in Australia and other countries, and within establishes the importance of promotional movie clips as a means to promote emerging actions and new releases with established actions. In early 1974, former radio DJ Graham Webb launched a teen-oriented teen TV TV show that aired on ATN-7 Sydney on Saturday morning; this was renamed Sounds Unlimited in 1975 and later shortened to Sounds. Due to the need for material for the show, Webb approached Seven Russell Mulcahy newsroom staff and asked him to take film footage to accompany popular songs with no clips made (eg Harry Nilsson's "Everybody's Talkin"). Using this method, Webb and Mulcahy collected a collection of about 25 clips for the show. Successful attempts initially prompted Mulcahy to quit his job on TV and become a full-time director, and he made clips for some of Australia's popular acts including Stylus, Marcia Hines, Hush and AC/DC. Gaining popularity, the Countdown talent coordinator Ian "Molly" Meldrum and producer Michael Shrimpton quickly realized that "movie clips" became an important new commodity in music marketing. Despite the very small budget of the show, Countdown ' Paul Drane's original director was able to make some impressive music videos especially for the show, including classic movie-clips for the AC/DC hit "This is a Long Road to the Top You Want Rock 'n' Roll) "and" Jailbreak ". After moving to England in the mid-1970s, Mulcahy made successful promo films for some British pop songs - his early English credits included "The Making Plan for Nigel" (1979) and his historic video clip for The Buggle '"Kill Video Radio Star "(1979), which became the first music video to be aired on MTV in 1981.

In 1975, the British rock band, Queen, hired Bruce Gowers to create a promotional video to show their new single "Bohemian Rhapsody" in the BBC's Top of the Pops music series. According to rock historian Paul Fowles, the song is "widely credited as the first global single hit where the accompanying video is so important to the marketing strategy". Rolling Stone has said of "Bohemian Rhapsody": "The effect can not be overstated, practically creating a music video seven years before MTV airs."

Video Concert Hall , created by Jerry Crowe and Charles Henderson and launched on November 1, 1979, is the first national music video program on American television, ahead of MTV for nearly three years. The USA Cable Network Program Night Flight is one of the first American programs to showcase this video as an art form.

In 1980, David Bowie's music video "Ashes to Ashes" became the most expensive ever made, with a production cost of $ 582,000 ($ 1,671,487 in 2016), the first music video to have a production cost of over $ 500,000. The video is made in a generalized color with a black-and-white scene and was filmed in several locations, including the soft spaces and rocky beaches. This video became one of the most iconic icons ever made at the time, and its complex nature is seen as important in the evolution of music videos.

In the same year, New Zealand's Split Enz group had great success with their single "I Got You" and True Colors album, and later that year they produced a complete set of promo clips for every song on the album ( directed by their percussion, Noel Crombie) and market it to videocassettes. This was followed a year later by the first American video album, The Competition Backward Principle by The Tubes, directed by group keyboard player Michael Cotten, which included two videos directed by Russell Mulcahy ("Talk to Ya Later "and" No Waiting Anymore "). Among the first music videos were clips produced by former Monkee Michael Nesmith, who started making short music films for Saturday Night Live. In 1981, he released Elephant Parts , the first Grammy winner for a music video, directed by William Dear. Billboard credits an independently produced Video Concert as the first with a national music video program on American television.

1981-1991: Music videos became mainstream

In 1981, US MTV video channel launched, aired "Video Killing Radio Stars" and started the music era 24 hours a day on television. With a new outlet for materials, music videos, in the mid-1980s, grew to play a central role in popular music marketing. Many important actions during this period, especially Adam and the Ants, Duran Duran and Madonna, owe a great deal to their success on the skilful construction and seductive appeal of their videos.

Two key innovations in the development of modern music videos are the development of relatively inexpensive and easy-to-use video recording and editing tools, and the development of visual effects created by techniques such as image compositing. The emergence of high-quality video cassette recorders and portable video cameras coincides with the new wave-era DIY ethos, allowing a lot of pop action to produce promotional videos quickly and cheaply, compared to the relatively high cost of using movies. However, as the genre evolves, music video directors are increasingly turning to 35 mm films as a medium of choice, while others mix movies and videos. During the 1980s, music videos have become de rigueur for most recording artists. This phenomenon is famously parodied by the BBC television comedy program Not The Nine O'Clock News that produces fake music videos of "Good Video, Shame About Song". (The title is a joke from the latest pop hit "Nice Legs, Shame About Her Face")

In this period, the directors and their actions began exploring and expanding the genre's shape and style, using more sophisticated effects in their videos, mixing movies and videos, and adding plot or plot to music videos. Sometimes a video is made in a non-representational form, in which the music artist is not displayed. Because music videos are primarily intended to promote artists, they are relatively rare; three examples of the early 1980s were Bruce Springst's "Atlantic City", directed by Arnold Levine, David Mallet's videos for David Bowie and Queen's Under Pressure, and Ian Emes's video for "The Chauffeur" by Duran Duran. One notable example of a non-representational style is Bill Wilson's 1987 innovative video for Prince's "Sign o 'the Times" - influenced by Dylan's "Subterranean Homesick Blues" clip, it only displays the text of the song's lyrics.

In the early 1980s, music videos also began to explore political and social themes. Examples include music videos for David Bowie's "Chinese Girl" and "Let's Dance" (1983) both exploring racial issues. In a 1983 interview, Bowie spoke about the importance of using music videos in overcoming social problems, "Let's try to use the video format as a platform for some kind of social observation, and not just wasting it on the way out and trying to improve the public image of the singers involved".

In 1983, the most successful, influential and iconic music video of all time was released: a nearly 14-minute video for Michael Jackson's "Thriller", directed by John Landis. This video sets a new standard for production, at a cost of US $ 800,000 for the film. The video for "Thriller", along with previous videos by Jackson for his songs "Billie Jean" and "Beat It", was instrumental in getting music videos by African American artists played on MTV. Before Jackson's success, videos by African-American artists were rarely played on MTV: according to MTV, this was originally understood to be a rock-oriented music channel, although musician Rick James was vocal in his criticism of cable channels. , claimed in 1983 that MTV's refusal to broadcast a music video for its song "Super Freak" and a clip by other African-American artists was "blatant racism". David Bowie had previously criticized MTV during an interview he had performed with them before the release of "Thriller", which stated that he was "struck" by how much MTV ignored black artists, which brought attention to how "some black artists people see" only appears between 2:00 and 6:00 am when no one is watching.

On March 5, 1983, Country Music Television, or CMT, was launched, created and founded by Glenn D. Daniels and uplinked from the Video World Productions facility in Hendersonville, Tennessee. The MuchMusic music channel was launched in Canada in 1984. In 1984, MTV also launched the MTV Video Music Awards (later known as VMA's), the upcoming annual awards show to underscore the importance of MTV in the music industry. The inaugural event awarded The Beatles and David Bowie with Video Vanguard Award for their work in pioneering music videos.

In 1985, MTV launched the VH1 channel (later known as "VH-1: Video Hits One"), featuring softer music, and is intended to serve the slightly older MTV-to-grow baby-boomer demographics. MTV Europe was launched in 1987 and MTV Asia in 1991. Another important development in the music video was the launch of The Chart Show in British Channel 4 in 1986. It is a program consisting entirely of video music ( the only channel out of the many videos that were on English TV at the time), without the presenter. Instead, the video is connected by sophisticated computer graphics. The show moved to ITV in 1989.

The video for 1985's Dire Straits song "Money for Nothing" pioneered the use of computer animation, and helped make the song an international hit. The song itself is a wry commentary on the music-video phenomenon, sung from the point of view of an interested delivery tool and rejected by the strange pictures and personalities that appear on MTV. In 1986, Peter Gabriel's song "Sledgehammer" used special effects and animation techniques developed by the English studio Aardman Animation. The video for "Sledgehammer" will be a phenomenal success and win nine MTV Video Music Awards.

In 1988, MTV show Yo! MTV Raps debuted; The show helped bring hip-hop music to a mass audience for the first time.

1992-2004: The rise of the directors

In November 1992, MTV began registering directors with artists and credit tracks, reflecting the fact that music videos increasingly became the medium of an auteur. Directed by Chris Cunningham, Michel Gondry, Spike Jonze, Floria Sigismondi, StÃƒÆ'Ã‚ Â© phane Sednaoui, Mark Romanek and Hype Williams are all beginning their start this time; all bring unique vision and style to the video they directed. Some of these directors, including, Gondry, Jonze, Sigismondi, and F. Gary Gray, continue to direct feature films. This continues a trend that has been started earlier with directors such as Lasse HallstrÃƒÆ'Ã‚Â¶m and David Fincher.

Two videos directed by Romanek in 1995 are famous for being two of the three most expensive music videos of all time: "Scream" Michael and Janet Jackson, who allegedly cost $ 7 million to produce, and Madonna's "Bedtime Story", whose price reported $ 5 million. From this, "Scream" is the most expensive video to date. In the mid to late 1990s, Walter Stern directed "Firestarter" by The Prodigy, "Bitter Sweet Symphony" by The Verve, and "Teardrop" by Massive Attack. During this period, MTV launched a worldwide channel to display music videos produced in each local market: MTV Latin America in 1993, MTV India in 1996, and MTV Mandarin in 1997, among others. MTV2, originally called "M2" and meant to feature more and more alternative and older music videos, debuted in 1996.

From 1991 to 2001, Billboard has its own Music Video Award.

2005-present: Internet becomes video-friendly

The iFilm website, which hosts short videos, including music videos, launched its service in 1997. Napster, a peer-to-peer file sharing service that runs between 1999 and 2001, allows users to share video files, including for music videos. In the mid-2000s, MTV and many of its brother's channels had largely abandoned a music video show that supported reality television shows, which were more popular among the audience, and which MTV itself had helped pioneer with the show. The Real World , which aired in 1992.

2005 saw the launch of the YouTube website, which made online video viewing much faster and easier; Google Video, Yahoo! The functions of video, Facebook, and MySpace use similar technology. Such websites have a major influence on the appearance of music videos; some artists are beginning to see success as a result of videos being viewed mostly or entirely online. The OK Go band may provide an example of this trend, having gained video fame for their two songs, "A Million Ways" in 2005 and "Here It Goes Again" in 2006, both first known online (OK Go repeats the trick with another high-concept video in 2010, for their song "This Too Shall Pass").

The 2008 video for Weezer's "Pork and Beans" also captures this trend, including at least 20 YouTube celebrities; this single became the most successful in Weezer's career, in graphics performance. In 2007, RIAA issued a stop and stop letter to YouTube users to prevent single users from sharing videos, which are properties of music labels. After the merger with Google, YouTube convinced the RIAA that they will find a way to pay royalties through bulk dealings with major record labels. This is complicated by the fact that not all labels have the same policies on music videos: some welcome the development and upload of music videos to their own online outlets, view music videos as free ads for their artists, while other labels view music videos rather than as advertisements , but as the product itself.

In 2009, Thirty Seconds to Mars's "Kings and Queens" music video was uploaded to YouTube on the same day it was released, where it has collected over one hundred million views. It also received over forty million screenings on MySpace. "Kings and Queens" is featured as an iTunes Store video this week and is one of the most downloaded videos ever featured. The video also received four nominations at the MTV Video Music Awards 2010, making 30 Seconds to Mars the most nominated rock artist in VMA history for a year.

MTV itself now provides a stream of music video artists, while AOL recently launched AOL Music featuring a huge collection of ad-supported video streaming. The Internet has become a major growth income market for recording music videos produced by companies. At launch, the Apple iTunes Store provides a free, high-quality music video section to watch through the iTunes app. Recently iTunes Store has started selling music videos for use on Apple's iPod with video playback capabilities.

To further indicate a change of direction towards Music Video playback, MTV officially dropped their TV Music Tagline on February 8, 2010 from their logo in response to their increased commitment to reality programming without other youth-oriented texts and entertainment becoming more prominent in the live broadcast.

Vevo is a music video website launched by several major music publishers in December 2009. Video on VEVO is syndicated to YouTube, with Google and VEVO sharing advertising revenue.

Official lo-fi internet music clip

Following a shift towards internet broadcasting and the rising popularity of user-made video sites such as YouTube around 2006, independent filmmakers began recording live sessions to be present on the Web. Examples of new ways to create and present this music video include Vincent Moon's work with The Take-Away Shows; In the Van session, a similar platform; and VPRO 3VOOR12 Netherlands, which puts music videos recorded in elevators and other small guerrilla filmmaking locations in the same tradition called Behind . All these fast-recording clips are made with a minimal budget and have an aesthetic similar to lo-fi music movements in the early nineties. Offering freedom from the increasingly burdensome financial requirements of high-production films, it began as the only method for lesser-known indie music artists to present themselves to a wider audience, but the more this approach has been taken by mainstream artists as REM and Tom Jones.

Lyrics video

The lyrics video is one where the words for the song are the main elements of the video. The lyrics video became famous in 2010, with it being relatively easy for artists to dissolve videos through websites like YouTube. Many do not even show visually pertinent to the musicians in question, but only the background with the lyrics that appear on it as they are sung in the song. As such, they are often made with relative ease, and often act as an additional video for more traditional music videos. Although it rose to prominence in 2010, the idea was still used much earlier. Music video for R.E.M. "Fall On Me" interrupts the lyrics of the song with an abstract film trailer. In 1987, Prince released a video for his song "Sign o 'the Times". This video features the words of a pulsating song to the music presented along with an abstract geometric shape; effect created by Bill Konersman. The following year, the video for the title of Talking Heads "(Nothing But) Flowers" consisted of lyrics of songs superimposed to or next to band members. In 1990, George Michael released "Praying For Time" as a lyric video. He refused to make a traditional music video, so the label released a simple clip that featured the lyrics of the song on a black screen.

Maps Music video

Sensor

Because the concepts and media of music videos are a form of artistic expression, artists are often censored if their content is considered offensive. What can be considered offensive will be different in countries due to local censorship laws and customs and ethics. In most cases, the record label will provide and distribute the edited video or provide censored and uncensored video for the artist. In some cases, it is known that music videos are banned as a whole because it is considered too offensive to broadcast.

1980s

The first video forbidden by MTV was the Queen's "Body Language" film of 1982. Due to a little covert homoerotic plus lots of skin and sweat (but apparently not enough clothes, except those worn by fully dressed Queen members), it was considered unsuitable for spectators television at the time. The channel, however, aired Olivia Newton-John 1981's video for the hit song "Physical", which spent the camera time on a man model who worked on a string bikini that resisted, eventually pairing to walk into a hand-held locker room, even though the network ended the clip before "reveals" a clear homosexual ending in multiple views. The video for "Girls on Film" by Duran Duran, which features topless female mud wrestling and other sex sexual portrayals, is prohibited by the BBC. MTV broadcasts the video, albeit in a highly edited form.

Laura Branigan initially protested to MTV's request to edit her "Self-Control" video in 1984, but succumbed when the network refused to air a clip directed by William Friedkin, which featured the singer captivated through an increasingly impolite nightclub chain, stylish. a masked man who finally took him to bed. In 1989, Cher's video "If I Could Turn Back Time" (in which the singer performed the song in a very open body suit surrounded by a ship full of cheering sailors) was limited to a late-night broadcast on MTV. The Sex Pistols video for "God Save the Queen" was banned by the BBC for calling Britain a fascist regime. The MÃƒÆ'Ã‚Â¶tley CrÃƒÆ'Ã‚Â¼e video for "Girls, Girls, Girls" is banned by MTV because naked women fully dance around band members in the strip club, even though they produce another version received by MTV.

In 1983, Entertainment Tonight runs the censorship segment and "Rock Video Violence." This episode explores the impact of violent MTV rock video on youths of the early 1980s. Excerpts from Michael Jackson's music videos, Duran Duran, Golden Earring, Kiss, Kansas, Billy Idol, Def Leppard, Pat Benatar and The Rolling Stones are shown. Dr. Thomas Radecki of the National Coalition on Violence TV interviewed accused the growing video business of rock from excessive violence. Night Tracks Producer Tom Lynch weighs the effects of violent video controversy. Recording artists John Cougar Mellencamp, Gene Simmons and Paul Stanley of Kiss, along with directors Dominic Orlando and Julien Temple, defend their work. The conclusion is that controversy will continue to grow. Some artists use sensors as a publicity tool. In the 1980s, the Top of the Pops show was severely criticized in its approach to video content, so some action made videos they knew would be censored, using public controversy generated to promote their release. Examples of these tactics are Duran Duran's "Girls on Film" and Frankie Goes to Hollywood with "Relax", directed by Bernard Rose.

1990s

In 1991, Michael Jackson's "Black or White" dance segment was cut off because it showed Jackson "inappropriately" touching him in it. The most controversial video, for "They Do not Care About Us", is prohibited from MTV, VH1, and the BBC because of suspected anti-Semitic messages in songs and visuals in the background of "Prison Version" of the video.

Madonna is the artist most associated with the music video sensor. The controversy surrounding Madonna's sexuality marketing begins with a video for "Lucky Star", and is reinforced over time due to clips like "Like a Virgin". There was protest over the subject matter (related to teenage pregnancy) discussed in the video for the song "Papa Do not Preach". "Like a Prayer" provokes strong criticism for its religious, sexual, and racial orientation. In 1990, Madonna's music video for the song "Justify My Love" has been banned by MTV because of her portrayal of sadomasochism, homosexuality, cross-dressing, and group sex that resulted in a media storm. The debate about the prohibition of "Justify My Love" by Canadian music video network MuchMusic led to the 1991 launch of Too Much 4 Much, an occasional, late night series (still airing) in the early 2000s) which was officially banned by MuchMusic broadcast, followed by a panel discussion on why they were removed.

In 1992, The Shamen's video for the song "Ebeneezer Goode" was banned by the BBC for supposedly supporting the subliminal of Ecstasy drugs. The 1997 Prodigy video for "Smack My Bitch Up" is banned in some countries due to depictions of drug use and nudity. Prodigy's video for "Firestarter" is prohibited by the BBC because of its reference to burning.

In 1993, the Australian rock band INXS 'The Gift' was banned by MTV for the use of Holocaust and Gulf War recordings, among images of hunger, pollution, war and terrorism. In addition, the metal band's music video Tool for "Prison Sex" is banned from MTV, as the videos and lyrics touch the sensitive issue against child abuse.

2000s

In 2000, the music video for "Rock DJ" by Robbie Williams caused controversy because of the graphic nature of the video featuring Williams bare naked and then peeling off his skin to reveal the bloody flesh, followed by tearing his muscles and organs until he had nothing but the skeletons splattered blood. The video was censored in the UK during the daytime hours, and was broadcast unedited after 10 pm. The video was banned in the Dominican Republic because of allegations of satanism.

In 2001, BjÃƒÆ'Ã‚Â¶rk's video for "Pagan Poetry" was banned from MTV for portrayal of sexual relationships, fellatio, and body piercings. The next single, "Cocoon", is also banned by MTV because it displays BjÃƒÆ'Ã‚Â¶rk naked (though the naked body is actually a body suit mounted with a red string).

In 2002, the video for "All the Things She Said" by Russian duo t.A.T.u. caused controversy because it featured young girls, Lena Katina and Yulia Volkova, embracing and finally kissing. British TV broadcaster Richard and Judy campaigned for the video to be banned claiming the video was thrown into pedophiles using school uniforms and young girls kissing, even though the campaign failed. Utilizing controversy, the kiss was etched into their live performances. Top of the Pops shows the girls' appearances with kisses replaced by the recording of the audience. NBC's The Tonight Show with Jay Leno was cut from the girls kisses to the shots of the band. Throughout their promotional tour, t.A.T.u. protested by appearing on a t-shirt that read "censored".

In 2004, Maroon 5's video for "This Love" caused controversy because of an intimate scene between frontman Adam Levine and his current boyfriend. Although certain scenes are shot at strategic angles, censored versions are released with computer-generated interest flows added to cover more. The video for "(s) AINT" by Marilyn Manson is prohibited by their label for violence and sexual content. The following year, Eminem's video for "Just Lose It" sparked controversy over a parody of Michael Jackson's child molestation experiment in 2005, plastic surgery, and burning hair during the filming of Pepsi commercials. The video was banned from BET, and Jackson spoke against the video, calling it "inappropriate and disrespectful to me, my children, my family, and society at large."

In 2005, Egypt's state censorship committee banned at least 20 music videos that featured sexual connotations because of Muslim's moral point of view. In 2004, many family groups and politicians lobbied to ban the video of Eric Prydz's "Call on Me" because it contained women who danced in sexually suggestive ways, however, the video was not banned. In 2008, the Justice video for their song "Stress" was boycotted by several major music channels due to alleged racism and violence; the video depicts some of the youth performing various crimes on the streets of Paris, with young people especially of North African descent.

While country music has avoided controversy over video content, it has not been immune. The music video for the 2003 Rascal Flatts song "I Melt" is an example, gaining fame for clips featuring bare guitarist Joe Don Rooney's guitar, and Christina Auria's model of bathing naked. The video was first shown in CMT to show nudity, and eventually reached No. 1 on the "Top Twenty Countdown" networking program. However, Great American Country prohibits videos when the group refuses to release an edited version.

2010s

In 2010, Thirty Seconds to Mars's "Hurricane" video was censored for the main elements of violence, nudity and sex. Short film was then released with a clean version that can be broadcast on television. An explicit version is available on the band's official website with 18th view certificates.

In 2010, rumors circulated that Lady Gaga's "Phone" video was banned by MTV, a rumor that reached several press outlets. Rumors claim that MTV has banned the video because the content can not be displayed in their program. MTV denied the ban and often aired the video on the European MTV program. Lady Gaga's earlier videos also drew criticism for their sexually suggestive content; the video for "LoveGame" was denied playing in the Australian music video program Video Hits ; however, other Australian programs show uncensored video. The video for "Alejandro" was criticized by the Catholic League, as it showed the singer wearing a red latex talisman version of a nun's habit, simulating rape, and appearing to swallow the rosary.

Ciara's video for "Ride" is prohibited by BET, with a network stating that the video is too sexually charged. The video was also later banned by all British television channels.

Rihanna's "S & amp; M" video featuring singers whipping bound men, holding hostages and engaging in lesbian kisses, is banned in 11 countries and flagged as inappropriate for under 18s viewers on YouTube.

Austin Mahone - Till I find you (Dance Music Video) - YouTube

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Commercial release

Video albums

Music videos have been released physically on VHS, DVD and Blu-ray. Similar to an audio album, a video album is a long format release that contains multiple music videos on disk. In the United States, Billboard magazine composes weekly best-selling music videos in the United States on the Top Music Video chart. The size of the music video market is smaller than the audio and single albums. The Recording Industry Association of America (RIAA) awarded a video album with gold for 50,000 units, while the audio and single albums had to send 500,000 units to win gold.

Single video

A single video contains no more than three music videos in the form of video cassettes (mostly VHS, but sometimes Betamax, and/or Video 8), Laserdisc, DVD, and Blu-ray. In 1983 the band Synthpop UK The Human League released the first Commercial Video Single called "The Human League Video Single" on VHS and Betamax. It was not a huge commercial success due to the high retail price of Ãƒ, Â£ 10.99, compared to about Ãƒ, Ã‚ Â£ 1.99 for "single vinyl". One VHS gained a higher level of mainstream popularity when Madonna released "Justify My Love "as a video single in 1990 after a blacklist of videos by MTV. "Justify My Love" remains the single best-selling video of all time.

A single DVD was introduced in the late 1990s/early 2000s as a substitute for a single video recording. Although many record companies in the United States refuse to publish single CDs, they easily publish DVD singles, and some popular DVD singles include Kelly Clarkson's "A Moment Like This", Jessica Simpson's "With You", BeyoncÃƒ Â© Ã‚ Â© '"Crazy in Love "and Iron Maiden's" Satellite 15... The Final Frontier ". Single DVDs were never really caught in the US, but became very popular in other countries such as Japan. However, many popular acts in the US released their albums with bonus discs featuring live music videos or shows, and behind-the-scenes footage. According to the Recording Industry Association of America (RIAA), a single music video is defined as 1-2 songs per video OR under 15 minutes of running time. In 2003, the first certified single platinum and single DVD music certified by the RIAA. It is worth noting the early DVD singles in the United States including "Superthruster" Sly and Robbie (1999), BjÃƒÆ'Ã‚Â¶rk "All Is Full of Love" (1999), and Madonna's "Music" (2000).

In the UK where up to 3 physical formats qualify for charts, single DVDs are fairly common (with singles available on DVD as well as CD and/or vinyl recordings). Like other single formats, single DVDs have limited production, often causing them to be collector items. Single DVDs never experienced high popularity in the United Kingdom because when the artist started releasing it in the early 2000s, the single CD began to decline. They are also considered expensive. Some artists will not release a single DVD and instead put their music videos as enhanced content on a single CD/album.

Since around 2003 in Japan, it has become very common for singles and album artists to be released both in CD format and CD DVD format. DVDs come in the same case as CDs and most of the time, there is a similar but different cover to distinguish the two. An example is "Fairyland" in 2005 by Ayumi Hamasaki. CD DVD formats are more expensive (usually around Ãƒ, Ã‚ Â¥ 800 more for singles) and usually contain one or more music videos, and sometimes the "creation" section or other bonus material is included. Japanese singer and songwriter Ayumi Hamasaki has been credited as "the creator of the CD DVD format." Currently, the Japanese music conglomerate, Hello! The project released a single DVD suitable for almost all of its CD single releases. Companies call them Single Vs. Single V usually contains music videos for song titles plus several versions and their creation. Starting 2017, Single Vs is no longer released, instead Hello! The project action now puts the music video on DVD that is included in a limited edition single CD. Popular DVD singles and charts on the Oricon DVD sales chart are generic, as there is no single DVD single ranked in Japan.

Music Video Production For Musicians | Book Your Shoot Today ...

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Unofficial music videos

Unofficial music videos, created by fans ("pirated" tapes) are usually created by syncing existing recordings from other sources, such as a television or movie series, with the song. The first known fan video, or songvid, was created by Kandy Fong in 1975 using a still image from Star Trek that was loaded into the slide carousel and played simultaneously with a song. The fan videos created using the videocassette recorder soon followed. With the emergence of easy distribution over the internet and inexpensive video editing software, videos made by fans began to gain wider attention in the late 1990s. Video is sometimes known as OPV, Original Promotional Video (or Sometimes Video of Others). A notable example of an unofficial video is one made for the illegal Danger Mouse mash-up from his The Gray album , from Jay-Z Encore with a music sample from The Beatles' White Album , where the Beatles concert recordings are remixed with Jay-Z footage and rap dancers.

In 2004, a Placebo fan from South Africa made a video claymation for the band's song "English Summer Rain" and sent it to the band. They love the result so much that it is included in their biggest DVD hits.

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Music video station

Music video stations include the following:

Britney Spears' Most Memorable Music Video Looks | Pret-a-Reporter

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Music video event

Music Video Animated Drawing Effect (After Effects Tutorial) - YouTube

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References

Top 10 Best Music Videos of June 2017 - YouTube

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External links

Music video in Curlie (based on DMOZ)

Source of the article : Wikipedia

Music video

Senin, 09 Juli 2018

Music video

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